eCommerce

Ensuring eCommerce Success Before Cyber Monday

As the holiday season approaches, businesses gear up for one of the busiest and most profitable times of the year. The rise of eCommerce has transformed the way consumers shop, increasing the size and responsibilities of digital teams. With the Cyber Monday frenzy right around the corner, it's time for retailers to invest in high-demand talent to ensure a smooth and successful shopping experience.

E-Commerce Fulfillment Specialists: With the surge in online shopping during the holiday season, it can help to have plenty of eCommerce fulfillment specialists on the team. These professionals are responsible for efficiently picking, packing, and shipping orders, ensuring that products reach customers on time and in perfect condition, guaranteeing a positive shopping experience.

Website Customer Service Representatives: Excellent customer service is vital in the digital age. Hiring dedicated website customer service representatives who can promptly address customer inquiries, provide personalized recommendations, and ensure a seamless online shopping experience is crucial. These individuals are the front-line ambassadors of the brand in the digital realm.

Technology and Data Analysts: To thrive in the competitive e-commerce landscape, technology and data analysts help harness the power of data. They gather and interpret data to make informed decisions about inventory management, marketing strategies, and user experience enhancements, playing a pivotal role in optimizing operations and enhancing the customer journey on the website.

 Digital Marketing Specialists: Cyber Monday is a digital marketing extravaganza, and hiring skilled digital marketing specialists is key to success. These professionals can create and execute effective online marketing campaigns, including email marketing, social media advertising, and search engine optimization, to drive traffic and boost sales on Cyber Monday.

 eCommerce Developers and Designers: A visually appealing and user-friendly website is a must for eCommerce success. Consider hiring eCommerce developers and designers who can create and maintain an attractive and functional online storefront. Their expertise in web development and design can significantly impact the customer experience and conversion rates.

 The holiday season is the prime time for eCommerce businesses to thrive, but success hinges on having the right talent in place. As Cyber Monday nears, now is time to invest in the skilled professionals needed to ensure a seamless and successful online shopping experience. If you’re ready to start building an eCommerce dream team, for a prosperous holiday season, connect with us!

Related articles:

https://www.businessoffashion.com/

Embracing Fall Hiring Trends: Navigating the Evolution of Fashion, Beauty, and Home Brands

With the changing seasons comes a shift in the fashion, beauty, and home industries as they gear up for the upcoming fall hiring trends. As these industries evolve, companies are preparing to embrace the transformative power of fresh talent while adapting to the evolving landscape. 

Unveiling the Canvas of Creativity

 Fall has always been a time of artistic expression in the fashion, beauty, and home sectors. Brands are on the lookout for creative minds that can breathe life into their designs, concepts, and campaigns. The canvas of creativity is expanding, and companies are seeking talented individuals who can infuse their ideas with a touch of innovation. With the evolving aesthetic preferences, brands are committed to finding individuals who can channel their passion into meaningful and captivating creations.

 Tech-Savvy Minds for a Digital Tomorrow

 The fashion, home, and beauty industries are becoming increasingly digitized, calling for professionals with a knack for technology. Brands are actively seeking tech-savvy individuals who can navigate the digital realm. As eCommerce continues to flourish and virtual experiences gain momentum, brands are looking to hire individuals who can seamlessly blend creativity with technology, bringing engaging experiences to their customers' screens.

Sustainability Champions

The fall season also brings a renewed focus on sustainability. Brands are aligning their hiring strategies with a commitment to sustainability, aiming to lessen their environmental footprint. Professionals who are passionate about eco-friendly practices are highly sought after, as companies strive to incorporate sustainable materials, processes, and ideologies into their products and operations.

 Diverse Voices, Diverse Perspectives

The shift towards inclusivity and diversity remains a driving force in the fashion, beauty, and home industries, and is one that our EB team is extremely passionate about. Brands are recognizing the value of diverse voices and perspectives in their teams. They are actively seeking professionals from various backgrounds who can contribute to a richer tapestry of ideas, designs, and solutions. Companies are on a mission to create environments where every individual's uniqueness is celebrated and harnessed for collective success.

As the industry continues to transform, we aspire to serve as a guiding light for aspiring professionals navigating these changes. With a vast network, in-depth expertise, and unwavering commitment to connecting talent with their dream jobs, we strive to uncover your desired roles in this evolving landscape.

Related articles:

Now Hiring: Director of eCommerce

Our client, a founder-led lifestyle brand, is looking for an experienced Director of eCommerce to bring their DTC business to the next level. Great opportunity to join the executive team of this rapidly growing brand in Charleston, SC. Click here to learn more and to apply.

5 Recruiting Tips for your Direct-to-Consumer Fashion Brand

Direct-to-consumer (DTC) fashion brands are becoming increasingly popular, thanks to their ability to sell directly to consumers without the need for intermediaries like retailers. With the rise of DTC fashion brands, the recruitment process has also evolved. In this article, we will discuss some tips for recruiting for direct-to-consumer fashion brands.

1. Understand the Brand

One of the most important aspects of recruiting for a DTC fashion brand is to understand the brand's values and mission. DTC fashion brands are known for their unique brand identity, and it's crucial to know what sets them apart from their competitors. Understanding the brand's values, mission, and culture will help you identify candidates who share the same values and are a good fit for the company.

2. Look for Diverse Candidates

Diversity is an essential element of any company, and it's especially crucial for DTC fashion brands. These brands aim to appeal to a wide range of customers, and it's essential to have a diverse team that can understand and cater to the needs of different customers. When recruiting for a DTC fashion brand, look for candidates from diverse backgrounds and with diverse skill sets. This will help the brand appeal to a broader customer base.

3. Focus on Customer Service Skills

DTC fashion brands often rely on excellent customer service to retain customers and build brand loyalty. Therefore, it's essential to look for candidates with strong customer service skills. Candidates who can communicate effectively, have empathy and problem-solving skills, and can handle customer complaints are ideal for DTC fashion brands.

4. Emphasize the Importance of Data and Analytics

DTC fashion brands rely heavily on data and analytics to make informed business decisions. When recruiting for a DTC fashion brand, look for candidates with experience in data analysis and have a good understanding of customer behavior. Candidates who can use data to improve the customer experience and optimize the brand's marketing strategy are highly sought after by DTC fashion brands.

5. Consider Soft Skills

In addition to technical skills, it's essential to look for candidates with soft skills. Soft skills like teamwork, adaptability, and creativity are essential for a successful DTC fashion brand. Look for candidates who can work collaboratively, think outside the box, and adapt quickly to new and challenging situations.

In conclusion, recruiting for a DTC fashion brand requires a unique set of skills and qualities. Understanding the brand's values, looking for diverse candidates, focusing on customer service skills, emphasizing data and analytics, and considering soft skills are all crucial elements of successful recruitment for a DTC fashion brand. By following these tips, you can build a strong team that can help your DTC fashion brand grow and thrive.

Now Hiring: eCommerce Product Manager

Exciting news! Our client, a women’s fashion brand based in NY, is hiring an eCommerce Product Manager and is now accepting remote candidates! If you’re eComm wiz with 5+ years of product management experience and are in the NY,  D.C., GA, CT, IL, FL, MA, TX, CO, NV, or CA, we encourage you to apply! Salary: $110-140K

Check out the full JD here.

Now Hiring: eCommerce Product Manager

Emerging Blue Digital Jobs

We’re excited to kickoff the search for an eCommerce Product Manager with our newest client in womenswear. This is a great opportunity to help grow and develop the eCommerce platform of a very popular, woman-owned apparel brand best known for their feminine, yet sophisticated style and vibrant colors and prints.

Salary range: $100-130k.

eCommerce for All: Making the Online Experience More Accessible

Emerging Blue Diversity and Inclusion Accessibility

In honor of National Disability Employment Awareness Month, we’re bringing a spotlight on the ways eCommerce can be made more accessible.

Many brands and retailers “miss out on millions of potential customers when they don’t design websites to be accessible to shoppers who use assistive technologies or rely on a keyboard to navigate online.” In fact, 15% of the world’s population experiences some form of disability. According to the Baymard Institute, 94% of the largest eCommerce sites can be challenging or even impossible to navigate for people with disabilities.

More and more people are choosing to shop online. With such a rapidly growing surge of online shoppers, there have been increased demands for brands and retailers to seriously invest into their e-commerce businesses. Such efforts include:

  • Diversifying your team

  • Providing visual alternatives

    • Descriptive alternative texting caters to users with disabilities, especially those with visual impairments. This feature provides accurate and descriptive alternative text for images, form fields, and page descriptions to be read aloud to the user.

  • Differentiating links from surrounding text and backgrounds

    • Links are crucial to navigating around a site. By providing descriptive titles and adequate contrast ratios for links, users with disabilities can better navigate the site.

  • Enhancing keyboard navigability

    • For users with mobility impairments who rely on a keyboard for site navigation, having all-site functionality operable on a keyboard can be a gamechanger.

At Emerging Blue, we are constantly striving to uphold our commitment to diversity, equality, and inclusion with all hiring and employment practices. Our goal is to both embody and coach our clients on creating inclusive environments in which all candidates and employees are treated with respect.


Read more about our DE&I commitment on our About page and on our Blog.


New Opportunities in Digital & eCommerce

Emerging Blue Digital Jobs

We’re always hiring for jobs in digital & eCommerce. If any of the jobs listed below interest you, feel free to apply directly. If you know someone who may be a good fit for one of our roles, you can connect with our team through our Referral Bonus Program or at info@emergingblue.com.

Head of Growth

eCommerce Director

Senior Product Manager, Digital & eCommerce

Digital Product Manager

Graphic / Packaging Designer

Behind the 'Screens' Look at Online Shopping

Emerging Blue Digital eCommerce

While online shopping, options are endless. As long as you have a phone, laptop, or desktop at your disposal, you can shop conveniently from almost anywhere. eCommerce has completely reshaped the retail sector as we once knew it.

Whether it’s the introduction of advanced product features, faster shipping options, or better customer service, improvements are constantly being made to enhance the online shopping experience. We’re seeing changes every day in this new form of retail, and behind each new feature is a team of people who bring it to life.

eCommerce isn’t going anywhere anytime soon. If you’re looking for your next career move, you may want to consider one of the thousands of job opportunities in this rapidly expanding industry.

Learn about some of the hottest jobs in eCommerce right now

Check out the DTC and eCommerce jobs we’re hiring for.