We're partnering with a fast-growing, founder-led apparel brand to hire a Director of e-Commerce to lead their next phase of DTC growth. This is an exciting opportunity to shape digital strategy, elevate the customer experience, and make a big impact within a passionate, purpose-driven team in Austin.
Swimwear Hiring Trends: What Brands Need Now
Swimwear has evolved. What used to be a seasonal drop is now a year-round category tied to travel, lifestyle, and everyday wear. Brands are doubling down on fit, design, and storytelling, and the right team behind the scenes is what makes it all work.
We’ve supported swimwear brands like Hermoza, Monday Swimwear, Minnow Swim, Everything But Water, Pacsun, and more as they’ve scaled their teams across design, digital, and retail. Here’s where we’re seeing the strongest hiring trends—and how we can help.
Technical Designers are a priority. Fit is everything in swim, and hiring talent who understands stretch fabric, performance construction, and size inclusivity can make a major impact. These roles often require specific experience that can be hard to find, especially when timing is tight.
Social and influencer marketing roles continue to grow. Brands are looking for people who can create and manage content, build partnerships, and keep up with the pace of digital without losing sight of the brand’s tone. We’ve helped build out these teams with candidates who know how to drive reach and relevance.
Merchandisers and Buyers are thinking beyond swim. As brands expand into apparel, accessories, and even beauty, we’re helping hire talent who can build smart assortments and bring new categories to life while staying aligned with brand identity and margins.
Retail and pop-up hiring is also picking up. From seasonal stores to resort activations, we help place in-store talent who can deliver great service and represent the brand well—often with tight turnaround times.
And freelancers continue to play a big role. Many brands bring in flexible talent across copy, design, email, or paid media to support product drops or campaign cycles. We place creative and digital freelancers who know how to hit the ground running.
Whether you're wrapping up summer or planning for resort and next year, we help swimwear brands find talent who understand the category and how to move with it. Let’s connect.
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Now Hiring: Brand Designer
We're #hiring a Brand Designer to help bring story-driven campaigns to life across organic social channels like Instagram and Pinterest. If you have a strong eye for typography, layout, and illustration—and love designing for visual storytelling across platforms—this remote role could be a great fit! $75-115K DOE.
Now Hiring: VP of Marketing
We are hiring for an exciting VP of Marketing opportunity at a fast-growing DTC brand in the beauty/wellness space. This fully remote role oversees full-funnel acquisition and retention across channels like the brand’s website, Amazon, paid media, and organic social. Great opportunity to lead and scale the brand’s marketing efforts.
Ideal candidates have:
1+ year in current role
Hands-on META ad experience ($700K+ monthly spend)
Managed sites with 200K+ monthly users
Recent CPG/DTC experience selling a physical product under $300 MSRP (non-household name)
If this sounds like a fit for you, we’d love to connect.
The Rise of Influencer-Led & Social Media Marketing
Today’s brands don’t just live in storefronts or websites. They exist in feeds, stories, and comment sections. Social media is where products are discovered, communities are built, and loyal customers are won. But making the most of these digital spaces takes the right people behind the scenes. Content strategy, creator partnerships, and community engagement can’t be left to chance.
That’s where specialized talent comes in. Influencer managers, for example, are key to building successful partnerships. It’s not just about finding someone with a following—it’s about negotiating contracts, tracking campaign ROI, and ensuring brand alignment. The right hire knows how to balance authenticity with results, and how to work seamlessly with creators who truly resonate with your audience.
Social Media Specialists are equally vital. They understand how to create content that clicks—literally and figuratively. They move quickly on trends while staying grounded in what the brand stands for. Whether it’s launching a TikTok challenge or refining a paid strategy, they’re shaping the digital identity of the brand day in and day out.
Community Managers are another major piece of the puzzle. Engagement doesn’t happen by accident. It takes a thoughtful, consistent approach to cultivate meaningful interactions and grow a loyal base. Great community professionals aren’t just posting—they’re listening, responding, and building spaces where people want to keep showing up.
At Emerging Blue, we understand how essential these roles are. We connect fashion, home, and beauty brands with digital talent who don’t just fill a role—they elevate it. Whether you're looking to grow your reach or deepen engagement, we’ll help you find the right social-savvy professionals to drive your brand forward.
Now Hiring: Design Director
We’re working with a well-known lifestyle brand to find a Design Director to lead their creative team. This role is perfect for someone with a strong visual point of view and experience bringing campaigns to life across print, digital, and performance marketing. Open to remote. $145-165K.
Now Hiring: Assistant Site Merchandiser
Our client, a leading home & lifestyle ecommerce brand, is hiring a Remote Assistant Site Merchandiser. This role involves hands-on product setup, pricing updates, and curating site visuals. They're looking for a self-starter with 1–3 years of ecommerce or retail experience and a strong eye for aesthetics. $65K–$70K
Now Hiring: IT Manager
We’re seeking an experienced IT Manager to lead our client’s internal tech systems, with deep expertise in BlueCherry or BlueCherry Infinity. This role keeps order management, ecommerce, and data running smoothly—and supports teams in both Miami and Europe. You'll be the go-to technical lead in a fast-paced, hybrid environment. Interested?
Tech & Innovation in Fashion: Shaping the Future of Careers
The intersection of technology and fashion has never been more dynamic. As brands embrace AI, digital strategies, and cutting-edge materials, the industry is evolving at a rapid pace. From AI-generated designs to tech-infused wearables, innovation is driving both creativity and efficiency, shaping new opportunities for job seekers looking to make their mark in fashion.
AI is playing a pivotal role in fashion design, from trend forecasting to automated pattern creation. While some fear that AI could replace traditional design jobs, it’s more likely to serve as a tool that enhances the creative process. Designers who understand how to leverage AI for efficiency and inspiration will have a competitive edge. Roles that merge AI expertise with fashion knowledge—such as digital stylists or AI-driven textile developers—are on the rise, signaling a shift in how brands approach design and production.
Techwear and innovation are also reshaping the future of fashion careers. Smart fabrics, sustainable innovations, and augmented reality shopping experiences are becoming industry standards. As brands integrate more technology into their business models, demand for professionals who can navigate these advancements continues to grow. Whether it’s engineers creating interactive garments or marketers strategizing digital rollouts, the fusion of tech and fashion is generating new career paths across the board.
With major fashion tech events setting the tone for the year, brands are refining their digital strategies to stay ahead. Companies investing in AI, blockchain for supply chain transparency, and 3D printing for sustainable production are setting new industry benchmarks. For job seekers, staying informed about these innovations and upskilling in relevant tech areas can open doors to exciting career opportunities in an industry that thrives on transformation.
At Emerging Blue, we connect fashion brands with forward-thinking talent ready to embrace innovation. Whether you’re a designer exploring AI tools, a developer passionate about fashion tech, or a marketer strategizing digital trends, we help match top talent with brands shaping the future. Let’s innovate together.
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Utilizing AI for Design Portfolios – Yay or Nay?
The design world is evolving, and AI is playing a bigger role than ever in shaping creative work. Whether it’s generating concepts, enhancing visuals, or streamlining workflow, AI-powered tools like Adobe Illustrator's AI features, Midjourney, and DALL-E are becoming part of the modern designer’s toolkit. But when it comes to using AI in design portfolios, is it a smart move or a red flag?
For many, AI is simply another tool in the creative process—much like Photoshop or Procreate. However, transparency is key. If AI-generated elements are a major part of a portfolio piece, acknowledging their use can show honesty and awareness of industry conversations. Some hiring managers may see AI integration as an innovative approach, while others may question originality and problem-solving skills.
That said, AI can be a game-changer in portfolio development. It allows designers to iterate faster, test new styles, and enhance presentation quality. The key is balance—using AI to support creativity rather than replace it. Strong portfolios still need to showcase conceptual thinking, personal vision, and technical skills beyond AI capabilities.
Ultimately, how AI is perceived in a portfolio depends on the industry, the role, and the hiring manager’s stance. As AI tools continue to advance, designers who embrace them thoughtfully and transparently may stand out as forward-thinking professionals, rather than those who rely on them as a shortcut. The verdict? AI in design portfolios isn’t inherently good or bad—it’s all about how it’s used.
At Emerging Blue, we connect brands with top creative talent who understand how to blend innovation with skill. Whether you’re looking for designers who leverage AI or those who bring a more traditional approach, we help you find the right fit for your team. Let’s build the future of design together.
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Now Hiring: Senior Manager, Digital Designer
Our client, Janie and Jack, an iconic Children’s brand based out of San Francisco, is looking for a Sr. Manager, Digital Designer to join their team. Reporting to the Sr. Creative Director, the Sr. Manager, Digital Designer will work closely with the creative team to develop and produce the e-commerce website, email campaigns, social, and online marketing initiatives for Janie and Jack. $120-$132K
Now Hiring: Director of Amazon Marketplace Growth
Our client is a designer and manufacturer of high-quality consumer beauty products that are offered for sale online and through their wholesale distribution to major national well-known retailers. We are seeking a Director of Amazon Marketplace Growth that will be highly detail-oriented, have excellent communication skills, and has experience working with Amazon. Open to remote candidates. Interested?
Your Guide to Social Media Careers: Job Hiring or Hunting
Social media is more than just an extension of a brand’s marketing strategy—it’s where connection, creativity, and commerce intersect. For fashion, home, and beauty brands, having the right social media team is essential to stand out in today’s crowded digital landscape.
Whether you’re a candidate looking to make your mark in the industry or a brand seeking the right talent, here’s what’s shaping the most sought-after social media professionals.
1. Industry Knowledge is Key: Social media professionals who thrive in these industries know the audience, the trends, and the nuances of the market. Hiring managers are looking for candidates who can:
Stay in sync with industry trends: Whether it’s the rise of dopamine dressing in fashion, sustainable homeware, or multi-functional skincare, being informed adds immediate value.
Adapt to brand tone and personality: Social media strategies must reflect the brand’s identity. Knowing how to create content that aligns with an audience’s expectations—be it for a luxury home goods brand or a bold beauty startup—is critical.
2. Proven Skills in Influencer Marketing and Community Engagement: Relationships are at the heart of successful social media strategies. Candidates who can demonstrate expertise in:
Influencer marketing: Familiarity with platforms like LTK (formerly LIKEtoKNOW.it), AspireIQ, or other influencer management tools is highly valued. Hiring managers want candidates who know how to identify influencers, nurture partnerships, and measure the impact of these collaborations.
Community building: Beyond managing comments or DMs, brands need professionals who know how to cultivate a loyal audience, encourage meaningful conversations, and strengthen customer relationships through social platforms.
3. Content That’s Both Creative and Strategic: Content is the foundation of any social media strategy. Hiring managers are looking for candidates who can:
Create standout campaigns: From high-performing Instagram Reels to curated TikTok trends, having a portfolio that demonstrates creativity and measurable success is a must.
Leverage planning and analytics tools: Experience with tools like Sprout Social, Hootsuite, or Later shows the ability to manage campaigns effectively and use data to inform future strategies.
Track results: Brands want to see how your efforts translate into real growth—whether that’s engagement, audience expansion, or conversions.
4. A Blend of Creative and Technical Skills: Strong candidates know how to bring ideas to life while understanding the tools and strategies that make those ideas impactful. This includes:
Design and editing capabilities: Experience with platforms like Adobe Creative Suite, Canva, or CapCut can make a candidate stand out.
SEO and paid strategies: The ability to optimize content for search or create effective paid campaigns helps extend a brand’s reach and influence.
Our Role in Social Media Hiring
If you are looking for your next role, our team partners with some of the biggest names in fashion, home, and beauty. Whether you’re interested in startups or established brands, we’ll connect your expertise with roles that match your strengths.
For growing brands, we understand the industry and its unique challenges. From influencer marketing to analytics expertise, we help you find social media professionals who can elevate your digital presence and bring value to your team.
Looking Ahead
As the importance of social media grows, so does the need for professionals who can create impactful strategies, build strong communities, and deliver measurable results. Let’s connect!
New Job: Sr. Manager, Digital Designer
#NewJobAlert! We are hiring a Sr. Manager, Digital Designer for our client, a children’s brand based in SF. In this role, you will work closely with the creative team to develop and produce the brand’s e-commerce website, email campaigns, social, and online marketing initiatives. Salary: $135K
Interested? Learn more today!
Now Hiring: Digital Graphic Designer
We are seeking a highly talented and experienced Digital Graphic Designer to join our client’s Creative team. In this role, you will work with the Art Director to create innovative, high-quality designs aligned with our client’s brand standards, fostering creative excellence within the team. Hybrid (3 days in office) in Acton, MA. Salary: $58-75K.
Hiring: Director of CX and Retention
Our client, a beauty brand based in Port St. Lucie, FL, is seeking a Director of Customer Experience and Retention to lead and optimize all retention channels, including email, SMS, direct mail, and subscription services, while also overseeing their customer experience operations. Open to relocation!