Exciting new opportunity for a Paid Media Manager in the Sunshine State! Open to relocation for the right candidate. Check it out!
2024 Trends Forecast: Anticipating Hiring Needs in Fashion, Home, and Beauty Industries
In the worlds of the fashion, home, and beauty industries, staying ahead isn't just about keeping up with trends—it's about predicting needs, understanding nuances, and proactively hiring the right talent. As we prepare to step into 2024, we’ve been taking a closer look at what the hiring landscape might hold for these dynamic sectors.
Fashion is a whirlwind of ever-changing trends, and the job market is no exception. Sustainability is taking center stage, sparking a high demand for eco-conscious designers, ethical sourcing experts, and sustainability specialists. Brands are also prioritizing diversity and inclusivity, seeking individuals who champion these values.
In the beauty realm, inclusivity and authenticity are the reigning themes. Clean beauty, skincare, and wellness are driving the need for formulation experts, skincare specialists, and wellness consultants. The integration of technology in beauty is growing, leading to roles such as AR/VR makeup artists and digital marketing experts gaining prominence.
Lastly, the home sector is undergoing a shift towards experiential retail and smart home innovations. Personalized experiences are in demand, driving the need for roles like interior design consultants, smart home technology experts, and customer experience specialists. Sustainability is a significant driver, prompting the search for eco-conscious product developers and sustainable materials experts.
Proactive Hiring Strategies:
To stay ahead in talent acquisition, there are ways to align recruitment strategies with these emerging trends:
Embrace Diversity: Create an inclusive workplace culture that attracts diverse talent.
Tech Integration: Use tech-driven solutions to engage with tech-savvy candidates.
Sustainability Showcase: Find new ways to support sustainable businesses and highlight your commitment to sustainability in brand messaging.
Professional Growth: Offer opportunities for continuous learning and personal development.
At Emerging Blue, we specialize in connecting brands with talented professionals who can navigate these industry shifts. We're dedicated to enhancing brands' hiring strategies, ensuring a seamless and successful experience for both job seekers and retailers throughout the new year and beyond.
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New Careers Posted Daily!
If you’re looking for a career in fashion, home, or beauty, check out our jobs page! We’re posting new opportunities daily.
The Digital Beauty Revolution: 2023's Most In-Demand Roles
The beauty industry has undergone a transformative revolution, creating exciting opportunities for professionals with a flair for technology and a passion for beauty. The demand for digital beauty experts has skyrocketed, driven by technological advancements and the changing preferences of consumers. Here are some of this year’s most in-demand roles that offer a chance to shape the future of beauty.
Beauty Data Analyst - Decoding Consumer Insights
In the age of big data, beauty brands are leveraging consumer insights to drive innovation and enhance their offerings. Beauty data analysts play a pivotal role in deciphering consumer preferences, behavior, and trends. Their expertise lies in analyzing vast amounts of data from digital platforms and online interactions, providing valuable insights that guide product development, marketing strategies, and overall brand success in the digital realm.
Social Media Beauty Strategist - Mastering the Art of Digital Engagement
Social media has become the epicenter of beauty conversations and trends. Social media beauty strategists are adept at crafting impactful campaigns that resonate with online audiences, driving engagement and brand loyalty. They possess a deep understanding of various social platforms and the latest digital marketing tactics, enabling them to create compelling content that leaves a lasting impression on beauty enthusiasts worldwide.
eCommerce Beauty Manager - Navigating the Digital Retail Space
As eCommerce continues to flourish, beauty brands require skilled e-commerce beauty managers to navigate the digital retail landscape successfully. These experts oversee online sales channels, optimize product listings, and strategize promotional activities to boost online visibility and drive sales. By harnessing the power of digital marketplaces, eCommerce beauty managers play a critical role in reaching a broader consumer base.
Seize the Digital Beauty Frontier
The digital beauty revolution is here, and it's an exciting time to be part of this ever-evolving industry. As technology continues to shape the beauty landscape, digital beauty experts are at the forefront of driving innovation and change. As the industry evolves, we are here to guide aspiring professionals through these transformations. With our extensive network, expertise, and commitment to connecting talent with beauty companies, we can help individuals find their desired roles in the digital landscape.
Our dedicated team is here to support and connect you with the best opportunities in the fashion, home, and beauty industries. Together, let's navigate the digital era and embrace the future of beauty.
References:
Now Hiring: Licensed Skin Estheticians
Temporary Job Opportunities
Are you or is someone you know between jobs? Check out our open temporary roles! We’re hiring for some amazing fashion, home, and beauty brands.
The Digital Shift: Catering to Online Consumers
It is not news that the digital age has remarkably changed the consumer shopping experience. In the past several years, thousands of brands have developed eCommerce platforms to accommodate the desire for convenience by consumers. In addition to the ease of online shopping, there are several factors that have contributed to this shift, but a few stand out in particular:
The pandemic: With health concerns associated with in-person shopping during the pandemic, many consumers turned towards online shopping for more convenience and peace of mind.
Increased social media usage: Brands are utilizing popular social media outlets, such as Instagram and TikTok, to market their direct-to-consumer businesses on platforms regularly used by their digitally savvy consumers.
Celebrity & Influencer endorsed marketing: Collaborations with celebrities and influencers are a great way for brands to reach desired consumers. When given referrals by trust social figures, consumers are more likely to desire and purchase a product.
Many of the biggest brands in fashion, home, and beauty have capitalized on these trends to build their highly successful and robust eCommerce platforms.
A notable brand with a highly established direct-to-consumer business is Fenty Beauty. Fenty Beauty has successfully integrated customer centric strategies while positioning celebrity and founder, Rihanna, as the face of the brand.
A key to Fenty Beauty’s success is their product personalization strategy with campaigns like ‘Beauty for All’ and their ‘Show, Don’t Tell’ marketing philosophy. The brand’s commitment to creating inclusive product for all people has been widely accepted celebrated by the beauty industry.
Fenty has also collaborated with many beauty influencers who promote their products on their social media channels including YouTube, Instagram, and TikTok.
If your team is growing your direct-to-consumer business, our team has a wide network of eCommerce talent who are actively seeking new opportunities. Connect with our team here, or reach out to us at info@emergingblue.com
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We’re kicking off the search for a Dual Store Manager for a clean beauty brand in San Francisco. This is an exciting opportunity to lead a passionate team of beauty experts across two retail locations.
Now Hiring: Director of CRM & Manager of Consumer Lifecycle Marketing
Looking for a digital or marketing job in NYC? We’re hiring a Director of CRM and a Manager of Consumer Lifecycle Marketing for our client, a rapidly growing naturally inspired beauty and skincare brand. Interested? Click the links below to apply:
Fenty Beauty Is Now Available At ULTA!
One of the most rapidly growing, inclusive beauty brands of 2022 (and one of our personal EB favorites), Fenty Beauty by Rihanna, is now available at ULTA!
Fenty Beauty was founded by Rihanna, who is most commonly known for her notable achievements in the music industry. Originally from Barbados, she has always had a fascination with makeup, and would model her mother’s lipstick even as a young girl. Makeup has always been one of her special tools for creativity and self expression.
“Makeup is there for you to play with. It’s there for you to have fun with. It should never feel like pressure, and it should never feel like a uniform.”
Having noticed a gap in the industry of tones for all skin types, Rihanna launched Fenty Beauty in 2017 so that “people everywhere would be included.” Her focus has always been to create a lightweight product that works for all skin tones, especially those that are traditionally most difficult to match. One of our favorite things about her line is her goal to “make skin look like skin.”
Fenty Beauty has grown exponentially since it’s initial launch, and is now one of the largest players in today’s beauty industry. In an industry that has been so traditionally exclusive, we admire her commitment towards inclusion of all people with all skin types. There is no doubt that the success of a brand with these strong values at the core of it’s foundation, is well deserved.
Click here to learn everything there is to know about Fenty Beauty.
Click here to see what other amazing beauty brands are now available at ULTA!
Now Hiring: Beauty Advisor
Part-time opportunity in San Francisco! We’re hiring a Beauty Advisor with top-notch customer service skills for our client, a clean beauty brand. In this role, you will be on the salesfloor educating clients on various beauty brands and products and providing beauty services.
Don’t miss this amazing opportunity! Click here to learn more and to apply.
Now Hiring: Marketing and Communications Manager
We’re hiring a Marketing & Communications Manager based in New York City or Los Angeles! As the first HQ team member in the US for our client, you will be incremental in the global expansion of this cutting edge beauty company. If you’re a self starter and up for a challenge, this may be the job for you!
Now Hiring: Senior Product Manager, Digital & Ecommerce
Want to work with some of the hottest brands in beauty? We’re hiring a Senior Product Manager for Digital & Ecommerce for KENDO. This is an incredible opportunity to work with KENDO’s brands Fenty Beauty, KVD Beauty, and Ole Henriksen.
Click here to learn more about this role and to apply!
Credo Beauty Co-Founder Leading the Beauty Space
Credo Beauty Co-Founder + COO, Annie Jackson was named one of the six beauty executives who are setting the direction for beauty in the year ahead in "The Lodestars"
Ulta X Target Coming in 2021
Great news! Ulta Beauty is coming to 100 Target stores across the United States in late 2021 to give customers a luxury beauty shopping experience. Click here to read the full article.
Tik Tok Beauty Influencers Dominating the Space
Tik Tok is disrupting the social media space with it’s fun platform where people can share short videos that inform, inspire and create joy. Tik Tok has 800 million active monthly users, and according to Hootsuite, it is the number one most downloaded app of 2020. With the huge popularity of Tik Tok, beauty influencers have made their way to the platform to showcase new and innovative beauty trends.
We have blended together a list of our favorite Tik Tok Beauty Influencers that we think you should follow! Check their work out below.
