Digital

New Year, New You!

Happy New Year! For those of you that may be new to following us, thank you and welcome! We are a brand-focused recruiting agency for brands in the fashion, home, and beauty industries. From product inception to delivery to the consumer, we specialize in hiring for the following positions:

- Executive Leadership
- Product Design & Development
- Retail
- Digital Marketing & eCommerce
- Sales & Wholesale
- Merchandising
& more!

Whether you’re seeking a new career opportunity or looking to build your team in 2024, we would love to partner with you. Connect with us today! https://lnkd.in/e9rxeam

#EB #staffing #recruiting #staffingpartner #hiringpartner #fashion #home #beauty #careers #NewDayNewYou #NewYearNewYou #happynewyear #jobs #fulltime #temporaryjobs #tempstaffing #fulltimejobs #EB360

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Ensuring eCommerce Success Before Cyber Monday

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As the holiday season approaches, businesses gear up for one of the busiest and most profitable times of the year. The rise of eCommerce has transformed the way consumers shop, increasing the size and responsibilities of digital teams. With the Cyber Monday frenzy right around the corner, it's time for retailers to invest in high-demand talent to ensure a smooth and successful shopping experience.

E-Commerce Fulfillment Specialists: With the surge in online shopping during the holiday season, it can help to have plenty of eCommerce fulfillment specialists on the team. These professionals are responsible for efficiently picking, packing, and shipping orders, ensuring that products reach customers on time and in perfect condition, guaranteeing a positive shopping experience.

Website Customer Service Representatives: Excellent customer service is vital in the digital age. Hiring dedicated website customer service representatives who can promptly address customer inquiries, provide personalized recommendations, and ensure a seamless online shopping experience is crucial. These individuals are the front-line ambassadors of the brand in the digital realm.

Technology and Data Analysts: To thrive in the competitive e-commerce landscape, technology and data analysts help harness the power of data. They gather and interpret data to make informed decisions about inventory management, marketing strategies, and user experience enhancements, playing a pivotal role in optimizing operations and enhancing the customer journey on the website.

 Digital Marketing Specialists: Cyber Monday is a digital marketing extravaganza, and hiring skilled digital marketing specialists is key to success. These professionals can create and execute effective online marketing campaigns, including email marketing, social media advertising, and search engine optimization, to drive traffic and boost sales on Cyber Monday.

 eCommerce Developers and Designers: A visually appealing and user-friendly website is a must for eCommerce success. Consider hiring eCommerce developers and designers who can create and maintain an attractive and functional online storefront. Their expertise in web development and design can significantly impact the customer experience and conversion rates.

 The holiday season is the prime time for eCommerce businesses to thrive, but success hinges on having the right talent in place. As Cyber Monday nears, now is time to invest in the skilled professionals needed to ensure a seamless and successful online shopping experience. If you’re ready to start building an eCommerce dream team, for a prosperous holiday season, connect with us!

Related articles:

https://www.businessoffashion.com/

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 Navigating the Fashion Job Market in the Digital Era

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The fashion industry is undergoing a significant transformation driven by digitalization. This shift impacts how people shop and consume fashion, creating new trends and opportunities within the industry’s job market.

  • The Rise of E-Commerce and Digital Retail: The advent of e-commerce has revolutionized the fashion industry, leading to a surge in online shopping. As a result, there is a growing demand for professionals skilled in digital retail, including e-commerce managers, online merchandisers, and digital marketing specialists.

  • Social Media and Influencer Marketing: Social media platforms have become powerful tools for fashion brands to connect with their target audience. Influencer marketing has emerged as a dominant force, allowing brands to leverage the influence of popular personalities.

  • Data Analytics and Consumer Insights: With the abundance of data available, fashion companies are increasingly relying on data analytics to understand consumer behavior and drive business decisions. Roles such as data analysts, market researchers, and trend forecasters have become vital in providing valuable insights to fashion brands.

  • Sustainability and Ethical Fashion: The fashion industry is increasingly emphasizing sustainability and ethical practices. This shift has created opportunities for professionals dedicated to sustainable fashion supply chain management, responsible sourcing, and ethical brand consulting.

The digital era has brought forth exciting trends and opportunities within the fashion job market. As the industry evolves, our EB recruiters are here to guide aspiring talent through these transformations. With our extensive network, expertise, and commitment to connecting talent with fashion companies, we help individuals find their desired roles in the digital landscape and build successful career in the dynamic world of fashion.

Related articles:

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Now Hiring: Director of eCommerce

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Our client, a founder-led lifestyle brand, is looking for an experienced Director of eCommerce to bring their DTC business to the next level. Great opportunity to join the executive team of this rapidly growing brand in Charleston, SC. Click here to learn more and to apply.

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The Key to Fashion Industry Success: Identifying Top Digital Talent

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The fashion industry is undergoing a major transformation, and the direct-to-consumer (DTC) model is at the forefront of this change. The State of Fashion 2023 report highlights that DTC channels are becoming increasingly important for fashion brands, as they offer greater control over the customer experience and enable better data capture and analysis.

One key trend is the rise of social commerce, which involves selling products directly through social media platforms. This allows brands to reach consumers where they are spending their time online and offers a more seamless shopping experience. Influencers and user-generated content are also becoming more important in driving DTC sales. Another important trend is the shift towards sustainability and ethical production, with consumers increasingly seeking out brands that align with their values. DTC brands are well-positioned to capitalize on this trend, as they can communicate their values and mission directly to consumers through their marketing and messaging.

However, DTC brands also face challenges, such as the high costs of customer acquisition and the need to constantly innovate and stay ahead of the competition. To succeed in the DTC space, brands must be agile, data-driven, and willing to experiment and iterate.

Overall, the State of Fashion 2023 report suggests that DTC channels will continue to grow in importance for fashion brands over the next few years. By leveraging social commerce, focusing on sustainability and ethics, and embracing innovation, brands can succeed in this rapidly-evolving landscape.

The fashion industry is rapidly evolving, and it's more important than ever for brands to have access to top talent with the skills and expertise needed to succeed in the DTC and e-commerce space. That's where Emerging Blue comes in. 

As a leading recruiting and staffing agency focused exclusively on the fashion industry, we have the industry knowledge, experience, and network needed to help brands find and hire the best talent for their DTC and e-commerce channels. From marketing professionals with expertise in social commerce to designers with a passion for sustainability and ethics, we can help you build the team you need to succeed.

Our team of industry experts has a deep understanding of the fashion space and can help you navigate the complexities of recruiting and hiring top talent. With our global network of candidates and clients, we can connect you with the right people to drive your business forward.

So if you're looking to build a winning team for your DTC or e-commerce channel, contact Emerging Blue today. We're here to help you find the right talent to succeed in this rapidly-evolving landscape. Visit our blog to learn more about industry trends and insights.

References

https://www.businessoffashion.com/articles/direct-to-consumer/the-state-of-fashion-2023-report-dtc-ecommerce-online-retail-channel-strategy/

https://workcompass.com/identifying-top-talent/

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5 Recruiting Tips for your Direct-to-Consumer Fashion Brand

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Direct-to-consumer (DTC) fashion brands are becoming increasingly popular, thanks to their ability to sell directly to consumers without the need for intermediaries like retailers. With the rise of DTC fashion brands, the recruitment process has also evolved. In this article, we will discuss some tips for recruiting for direct-to-consumer fashion brands.

1. Understand the Brand

One of the most important aspects of recruiting for a DTC fashion brand is to understand the brand's values and mission. DTC fashion brands are known for their unique brand identity, and it's crucial to know what sets them apart from their competitors. Understanding the brand's values, mission, and culture will help you identify candidates who share the same values and are a good fit for the company.

2. Look for Diverse Candidates

Diversity is an essential element of any company, and it's especially crucial for DTC fashion brands. These brands aim to appeal to a wide range of customers, and it's essential to have a diverse team that can understand and cater to the needs of different customers. When recruiting for a DTC fashion brand, look for candidates from diverse backgrounds and with diverse skill sets. This will help the brand appeal to a broader customer base.

3. Focus on Customer Service Skills

DTC fashion brands often rely on excellent customer service to retain customers and build brand loyalty. Therefore, it's essential to look for candidates with strong customer service skills. Candidates who can communicate effectively, have empathy and problem-solving skills, and can handle customer complaints are ideal for DTC fashion brands.

4. Emphasize the Importance of Data and Analytics

DTC fashion brands rely heavily on data and analytics to make informed business decisions. When recruiting for a DTC fashion brand, look for candidates with experience in data analysis and have a good understanding of customer behavior. Candidates who can use data to improve the customer experience and optimize the brand's marketing strategy are highly sought after by DTC fashion brands.

5. Consider Soft Skills

In addition to technical skills, it's essential to look for candidates with soft skills. Soft skills like teamwork, adaptability, and creativity are essential for a successful DTC fashion brand. Look for candidates who can work collaboratively, think outside the box, and adapt quickly to new and challenging situations.

In conclusion, recruiting for a DTC fashion brand requires a unique set of skills and qualities. Understanding the brand's values, looking for diverse candidates, focusing on customer service skills, emphasizing data and analytics, and considering soft skills are all crucial elements of successful recruitment for a DTC fashion brand. By following these tips, you can build a strong team that can help your DTC fashion brand grow and thrive.

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Now Hiring: eCommerce Product Manager

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Exciting news! Our client, a women’s fashion brand based in NY, is hiring an eCommerce Product Manager and is now accepting remote candidates! If you’re eComm wiz with 5+ years of product management experience and are in the NY,  D.C., GA, CT, IL, FL, MA, TX, CO, NV, or CA, we encourage you to apply! Salary: $110-140K

Check out the full JD here.