#JobAlert! Our client, an outdoor & lifestyle brand based in Austin, TX is looking for a Senior Apparel Designer to join their team.
Interested? Click here to read the full JD.
Happy New Year!
2022 was an amazing year full of growth, development, and learning for our EB family. We are grateful for all of our incredible clients and candidates that have and will continue to partner with us in the coming year. As we begin this next chapter, we thank you for letting us support you and wish you health & happiness in 2023!
New Day, New You
#NewDayNewYou! Please join us in congratulating this amazing group that began new careers opportunities in 2022.
Marta Herter, Morgan Nickerson, Sarah Verbeke, Kyle Patterson, Kari Herby, Kate M., Jasmine P., Teresa Maldonado, Janio Aragon, Lisa Flowers, Nicholas Miller, Jacqueline Ayala, José Luis Corona, and Frankie Winter.
And another congratulations to the growing teams that get to welcome them in! The Great. / Emily + Meritt, Vuori, Vans, a VF Company, Kendo Brands, Inc., Rhone, Ivory Ella, & more.
Join The Team At Rhone!
More exciting job opportunities with Rhone at their headquarters in Stamford, CT. Join this innovative, driven team as they continue to create clothing made for the pursuit of progress.
Fashion Jobs in Los Angeles
#MoreJobsMonday! Check out these exciting new opportunities with our client, an international fashion brand designed for the trendiest Gen Z consumers.
Now Hiring: VP of Human Resources
Exciting HR leadership opportunity with our client, a children’s apparel and accessories brand in San Francisco. Click here to learn more and to apply!
Now Hiring: Technical Designer
We’re #hiring a Technical Designer for our client, an apparel and swimwear brand based in Charleston, SC! Open to candidates in the Charleston area or remote candidates in NYC.
Now Hiring: VP of Wholesale Sales
Another exciting executive search for our long-time client, SCOUT Bags! We’re #hiring a VP of Wholesale Sales to join them at their headquarters in historic Georgetown.
Now Hiring: Senior Director of Sales
Exciting leadership opportunity in Los Angeles! This apparel brand is looking for a Senior Global Director of Sales to oversee their wholesale, specialty, and off-price business.
Now Hiring: Dual Store Manager
We’re kicking off the search for a Dual Store Manager for a clean beauty brand in San Francisco. This is an exciting opportunity to lead a passionate team of beauty experts across two retail locations.
Now Hiring: Sr. RTW Womenswear Designer and Associate Denim Designer
A womenswear and denim brand in Vernon, California is growing their team! We’re looking for two creatives, a Sr. RTW Womenswear Designer and an Associate Denim Designer to work with the design team by sharing ideas, perspectives, and design visions for the brand.
We're Hiring in San Francisco
We’re hiring in San Francisco! Check out these awesome opportunities with our client, a super cool casual & outdoor apparel brand based in the Bay-area.
Now Hiring: eCommerce Product Manager
We’re excited to kickoff the search for an eCommerce Product Manager with our newest client in womenswear. This is a great opportunity to help grow and develop the eCommerce platform of a very popular, woman-owned apparel brand best known for their feminine, yet sophisticated style and vibrant colors and prints.
Salary range: $100-130k.
Connection = Conversion: The Formula for a Fruitful Holiday Season
Trends This Holiday Season
According to holiday shopping statistics from 2020, 38% of US consumers planned to start stocking on gifts in October, and another 23% before Thanksgiving. Only 22% said they’d wait until Thanksgiving to start their holiday shopping.
With the customer concerns of the state of the economy, many retailers are encouraging early consumer spending by running sales to compete with their Black Friday promotions. These sales are spanning from anywhere between 20%-70% off to capture even the most strategic of holiday spenders. With early promotions and strategic sales tactics ruling the holiday season, we can only wonder, what this will look like for consumers and how can retailers best prepare?
What Retailers Can Expect
Higher volumes of shoppers! Customers will capitalize on these promotions while also heading to retailers for the in-person experience, service, and holiday shopping tradition.
“In the US, 81% of Gen Z consumers prefer to shop in stores to discover new products and more than 50% say in-store browsing is a way to disconnect from the digital world.”
What Customers Can Expect
With customers being hyper focused on promotional sales, many of which they can capitalize on through omni channel, their in-store shopping experience will be quite specific. Customers will be seeking excellent service, authentic engagement, a well-loved store, and overall, a strong brick and mortar shopping atmosphere.
Implement A Fluid Shopping Experience
In-store and omni channel experiences are more intertwined than ever before. While some customers may visit stores to view an item and later order it online, some customers will do the opposite: viewing merchandise online and making purchases in-store. Brands that create fluid cross channel shopping experiences for the customer will see a smooth and fruitful season.
Be a Leader That Inspires
In the spirit of the holiday season, we cannot forget the hard retail workers that drive the in-store experience. As retail leaders, it is important to inspire excitement of suggestive selling and authentic customer engagement to all employees that interact directly with customers. This year, a big driver of conversion of sale will be the connection that is made between the customer and the sales associates. Customers are being very thoughtful and strategic in their purchasing, so it is important when they are visiting the stores to invoke a connection and level of trust in what is being suggested to the customer by the team. A great reminder is to keep work fun for the team! In-store contests, praise, and empowerment make a big difference in employee attitude during this time of the year.
Take Care of Your Team
Employees tend to buy into initiatives and perform better when they feel valued and motivated. This season can be physically and emotionally training for most, including the teams that work tirelessly to support the magic of the season in the retail setting. This is a reminder to be empathetic leaders this season. Honor requests and suggestions where possible without disrupting business. Check in on your team, an extra 10-minute break when business permits will go a long way on those long days. You can also consider shorter shifts to optimize productivity and minimize burnout. It is in your power to set the example for tone and pace when working with the team. The season is taxing for retail employees, so be thoughtful and creative in ways to keep it fun. The greatest asset to a brand’s success this season, and every season, is its people.
Articles referenced:
Retail Statistics for 2022: 53 Data-Backed Retail Stats To Know (shopify.com)
115 Customer Service Facts (Including Trends and Statistics) | Indeed.com
Retail Facts and Figures – October 2022 Update (shopreme.com)
Now Hiring: Senior HR Coordinator
Our client, a popular golf brand in Carlsbad, is growing! We’re on the lookout ‘fore’ a Senior HR Coordinator to join their team. Learn more about the role here.
Now Hiring: Senior Gen Z Women's Designer
We’re #hiring for an exciting opportunity with a rapidly growing, international fast-fashion brand. We’re looking for someone with similar brand experience who is passionate about keeping up with the latest in fashion, streetwear, and trends. Click here to learn more and to apply.