Ecommerce Manager : El Segundo, CA : Full-time

Ecommerce Manager

Reporting to the Director of E-Commerce, the E-Commerce Manager will support in achieving revenue targets, improving operational efficiency, and maintaining a positive customer experience. We are seeking an individual who is passionate about digital and consumer trends and is able to proactively contribute beyond the core responsibility of maintaining day-to-day website operations.

The E-Commerce Manager will be responsible for a variety of tasks including product merchandising, content updates, executing sales and product launches, configuring tools, and troubleshooting issues. Collaborating with Marketing, Creative, Sales and Planning teams, the E-Commerce Manager will manage the execution of projects and ensure that they are completed on time and as planned.

RESPONSIBILITIES

·       Execute projects under the direction of the Director of E-Commerce, including creating planning briefs, project timelines, and ensuring deliverables are provided that meet requirements

·       Collaborate with marketing, creative, product, sales, and customer service departments to support ecommerce activities

·       Execute sales on our websites including pricing updates, discount rules, and content updates

·       Manage bugs: validate issues, provide clear ticket to dev, QA resolution

·       Manage new product creation on our websites

·       Support with ongoing website needs including content updates, facilitating translations, and providing direction to creative team on ecommerce requests

·       Manage data-driven product merchandising including optimizing sort order, deactivating out of stock products, and adjusting messaging

·       Support analytics requests

·       Support with SEO execution including page tiles and metas, H1 tags, keyword inclusion, and working with the content team

·       Configure and manage website apps such as popup tools, search tools, and product feeds

·       Support with QA testing and troubleshooting issues

·       Document website operations processes

·       Assist in supervising ecommerce coordinator

·       Execute A/B tests

·       Help maintain online content calendar to ensure website and messaging is consistent with monthly and seasonal campaigns

·       Proactively contribute recommendations to improve operational efficiency and revenue-generating ecommerce activities

·       Proactively identify website issues that would negatively impact the customer experience

 QUALIFICATIONS

·       5+ years’ experience in direct-to-consumer online marketing

·       Ecommerce Platform Management experience. Magento Experience a plus

·       Mobile-first mindset with a strong understanding of ecommerce marketing, direct-to-consumer business, website and analytics

·       Working knowledge of HTML to make content updates

·       Strong critical thinking and ability to troubleshoot technical issues

·       Strong communication and project management skills and attention to detail

·       Bachelor's degree required

·       Knowledge of fitness / lifestyle market or B2B experience is a plus

·       Experience with digital marketing areas a plus: Email, Paid Search / SEO, Advertising, Paid Social Media

 

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