Top Five Staffing Tips for Pop-up Shops

As the retail landscape changes and evolves, pop-up shops are quickly becoming a great way for a brand to get consumers to touch, feel, and try on their products… without having to make the commitment to a permanent retail space.   Many landlords, commercial real estate firms and companies, like Storefront (storefront.com), can help find the perfect location.

2018 La Jolla International Fashion Film Festival

Congratulations to our friend, Fred Sweet, regarding the recent article written about the 2018 La Jolla International Fashion Film Festival in Forbes by Stephan Rabimov.

"Two hours away from Hollywood, set atop rugged ocean bluffs, La Jolla is a resort synonymous with maritime luxury and… fashion film! In fact, it is known as the Cannes of fashion cinema. Its International Fashion Film Awards is easily the most important event for stylists, filmmakers and designers in the field. It provides an annual glimpse of what’s trending worldwide. This invitation-only, privately funded affair is topped off by a red-carpet benefit that is quickly giving the Met Gala a run for its likes and money. This is the next high-profile setting where new and established designers can promote their style and leave their mark on the industry for years to come. Major film studio reps and independent producers from around the globe quietly flock here in search of stylists and creative directors for their future projects. The networking of this one weekend can rival a full fashion week for most up-and-commers. Moreover, some of the best fashion film ever produced is likely to be screened here first! Where else can you just casually mingle with someone like the great Bruno Aveillan himself?! Europa II was the Best Picture winner at the most recent edition that took place July 19-21 in San Diego, CA. The global community is already gearing up for the 10th La Jolla in July of 2019. Film submissions are open." www.LJFFF.com

 

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